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News 2011

NIDEK's LM-1800PD won the "red dot design award 2011"


-April 13, 2011, Gamagori, JAPAN -

NIDEK CO., LTD. announced that the Auto Lensmeter LM-1800PD won the "red dot design award 2011". It is a German award, which is one of the three major international design awards. (*1)

The red dot design award is arguably the most important design award given by a German organization; Zentrum Nordrhein Westfalen Design Center since 1954. The red dot design award has been awarded to the product designs, which are commercialized in past 2 years. Winning designs are selected according to the strict criteria, in the point of innovative conception, functionality, Human Engineering, Ecology, and Duration. This year 4,433 designs from 1,700 companies / 60 countries challenged to this prestigious prize. The review committee consists of 3 categories, and our LM-1800PD was awarded in "Product Design Category".

NIDEK have developed products, under the slogan, "THE ART OF EYE CARE" since 2008, expressing our desire to provide happiness which is the same feeling by viewing fine art through the NIDEK products.

Motoki Ozawa, President and CEO of NIDEK said, "The LM-1800PD as well as other NIDEK products are developed based on the customer’s requests in terms of function and appearance. Thus, we deeply believe that our passion and commitment are reflected in our products. We will take this opportunity as an encouragement and continually strive to produce better products."

About the LM-1800PD

The auto lensmeter LM-1800PD, which is launched on February 2011, is used to measure the optical characteristics of the lens such as the power, the axis(*2) and so on at the eye clinics and optical shops. It is the high-end model in the line-up of NIDEK lensmeters. The measurement speed has become much faster, compared to our conventional model. In addition, the progressive lens (*3) can be measured quickly, and many functions were improved. The LM-1800PD is designed to blend with the surroundings such as eye clinics and optical shops and to show its presence. It gives people a relaxing and graceful impression from the front, and dynamic and strong image from the side.

*1) The three major international design awards: iF (Germany), International Design Excellence Awards (USA) and the reddot design award (Germany)

*2) The axis: The direction of the astigmatic vision

*3) The progressive lens: The lens used for optic glasses called “borderless multifocal glasses”.

For further information contact:
Public Relations, Planning Dept.
Email: info@nidek.co.jp